Promoting Products During Your Video Event on Shopify

Every good show needs merch!

Not only does selling merchandise during an event offer fans the chance to purchase something to remember the show with, it also provides a fantastic source of additional revenue to you as a artist/creator.

This is why Single has made setting up promoted products for your event quick and easy!

Note: If you haven't already created products for your Shopify store, you will need to do so in order to add them to your promoted products section. For more info on how to do this and how to create collections of products, please check out these helpful support articles from Shopify:

Creating Products Within Shopify

Creating Collections Within Shopify

Start by navigating to a video event within your Single account and clicking on the "Promoted Products" tab at the top right of the page.


You can add products to promote during your event either individually or as collections. 


Adding Individual Products

On the promoted products page, go to the "Search Products" field and type in the name of a product in your Shopify store that you would like to promote during your event.


Click the product to add it to the list of promoted products.



Adding Product Collections

You can also add a full collection of products to your merch table all at once! An easy way to do this is to create a collection in your Shopify store called "(event name) Promoted Products", and add all the products you would like to promote to that collection. Once you have done so, back in the Single app, go to the "Search Collections" field, then type in the name of your collection to search for it.


Click the collection to add it to the promoted products list.


You can choose any combination of product collections and individual products (up to 50 total) to promote. Once you are finished, click "Save" and you're good to go!


Reordering / Removing / Restoring Products

You can view what items are being promoted with your event at anytime from the "Info" page.


From here, you can reorganize where products sit in the promoted products section as well as remove/restore them.

To change the order in which products will be displayed under your event, simply use the arrows on the left side of each product row to move it to the desired position.


To remove a product from your from the promoted products section, simply click the archive button on the right side of the product row.


After it has been archived, if you want to restore it, just click the restore arrow button where the archive button was previously.



The Finished Product

Your promoted products are now set up and you're ready for action! Your promoted products section/virtual merch table should look something like this:


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